Not To Scale, Colin Hesterly and Le Cube worked together to recreate real stories of customers and Michelin employees in a fun, playful style.
Bold, graphic shapes and vibrant colours give every frame a warm, fresh look, with engaging characters invoking a fun, approachable feel that anyone can empathise with and enjoy. Charming details and humorous flourishes mean each of the three films reveal even more with every viewing.
Storyboard Frames
Work In Progress
When creating animation, we often work off of animatics, partially animated video which are very basic versions of the final film. Below you can see a WIP (Work In Progress) which shows final shots and animatics together in an edit that show our progress.
